"Out of stock" before Christmas...The 'Bear Doll' that became a big profit in hotel sales.

2024.12.24 AM 08:37
Kensington Hotel
The teddy bear products released by hotels in tree decorations and limited-edition seasons ahead of Christmas are enjoying hot popularity.

E-Land Park's Kensington Hotel Yeouido announced on the 24th that sales of hotel PB products increased 20% from the same month last year after introducing Kensington Signature Bear and Doorman Bear dolls and key chains in the lobby. In particular, it is rumored that the Doorman Bear key ring, which is decorated on the tree, is under way until the second restock.

Hanwha Hotel & Resort presents limited-edition Christmas teddy bears produced and introduced with Teddy Bear Museum every year, and this year's Christmas teddy bear sales increased nine times last month compared to the same month last year. Reflecting this popularity, the product has also been expanded by introducing dolls and hand creams.



Hanwha Hotel & Resort

Hotel Shilla also introduced a limited edition of its own character, "Silla Bear," in winter.

The Shilla Hotel in Jeju decorated the hotel with about 100 Shilla bears. Hotel visitors are also reportedly in high demand for PB products such as Shilla Bear dolls and key chains.

In addition, Shilla Bears Whisper, which is made into a cake with the shape of Shilla Bear, is popular among the cakes introduced by Hotel Shilla at the end of the year. Hotel Shilla increased the number of cakes sold than originally planned, but even this reservation was closed early.

An official from the hotel industry explained, "Trees and Christmas decorations directed by hotels are not just sightseeing, but also leading to 'experience consumption' and naturally leading to the sale of PB products such as teddy bears and key chains."

Reporter Lee Yu Na from Digital News Team.


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