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[Focus Y] New-Jins-like thinking. New-Jins-like spring.

2024.12.03 AM 08:00
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[Focus Y] New-Jins-like thinking. New-Jins-like spring.
Group Newzins is causing a stir in the music industry with an unprecedented press conference to terminate its exclusive contract. Former CEO Min Hee-jin of "Newzins Mom" resigned from his position as an in-house director, and the "seven months of hell" eventually led to the catastrophe of the breakup of Newzins and Audor.

Newzins held an emergency press conference at somewhere in Gangnam-gu, Seoul on the 28th and declared, "The exclusive contract with Doror will be terminated from midnight on the 29th." At the press conference, Newzins cited Audor's neglect of the artist, failure to adequately respond to other label managers' "ignore" remarks, and dismissing former CEO Min Hee-jin and ignoring the artist's opinion as reasons for the termination of the exclusive contract.

They said they were not obligated to pay a penalty because they did not violate their exclusive contract obligations, and that they would also be able to fully secure the rights to the team name Newgins.

Newzins' declaration is called a 'no-litigation strategy' through each media outlet and legal profession. It is also praised as a stunt that caught you off guard, but on the other hand, criticism follows that it is the product of "New Jinx thinking" that does not know the importance of the contract. Even sarcastically comes out online, saying, "Do I not have to pay back the remaining loans because the bank employee made me feel bad?"

If so, how do people in the entertainment industry, who are not Newzins, Min Hee-jin, or Hive, see this situation? How will the future of the K-pop industry change if Newzins' declaration leads to the actual termination of exclusive contracts?

Lee Nam-kyung, secretary-general of the Korea Management Association, said, "When it comes to termination of a contract, the key is to determine who is responsible for the termination, and until such a judgment is made, there should be a premise that the contract is protected. Newzins' declaration is a matter of shaking the foundation of exclusive contracts, he pointed out.

Director Lee then said, "An exclusive contract is a contract that is concluded based on several years. However, if it shakes in this way, the exclusive contract itself becomes meaningless. All entertainment industries have several other transactions on the premise that exclusive contracts are maintained stably, he said. "If this method is accepted, which investors will invest in agencies in the future. The industry itself will collapse," he said, expressing strong concern.
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[Focus Y] New-Jins-like thinking. New-Jins-like spring.

An official from A Entertainment said, "Newzins' exclusive contract termination is different from the existing contract termination case. If those cases were settlement-related issues, there seems to be more emotional this time, he said. "If the contract is terminated in this way, the management or maintenance of small and medium-sized agencies may be reduced."

In addition, the official said, "Due to prolonged discord and contract termination, there is a high level of fatigue for both Hive and Newzins brands. In addition, the fact that there are differences of opinions between men and women of all ages on this case is clearly different from before the controversy. An official from

B Entertainment also warned that "the K-pop idol market may be coming to an end" when asked if Newzins' claims were accepted.

"From the artist's point of view, many teams will try the same way in the future if they succeed in terminating their exclusive contracts in this new way," he said. The company said, "Even if a contract is signed, the basis for holding it during the contract period weakens," and explained, "Huge capital must be invested in the idol market, and if this risk increases, investment will inevitably decrease."

Regarding the incident, the official said, "Hibros has already suffered significant losses and restrictions have been placed on the activities of not only Newzins but also other artists they belong to. "There will be losses in the future," he said. "Other agencies have been on the lookout for this issue so far, but they should no longer do so. Other large agencies should also jointly respond to this issue," he stressed.
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[Focus Y] New-Jins-like thinking. New-Jins-like spring.

As such, field workers criticized Hive's incompetent administrative ability to make the situation this bad, but also expressed antipathy to Newzins' attempts to make the "exclusive contract system" itself meaningless. Some urged the situation to be resolved as soon as possible, saying, "Do you know how many rookies have shed blood and tears this year because of Hive, Min Hee-jin, and New Jeans?"

An official said, "For small and medium-sized agencies, promotional costs, showcase venue rental costs, and album production costs are invested to launch a new group. If you barely try to put a group in the world like that, this issue will suck everything up like a black hole. "I can't count the teams that haven't even seen the light like that," he said.

As they say, toxins emitted by the internal strife between Min Hee-jin, New Jin's, and Hive and Dorr are spreading throughout the industry. In the end, it is the area of the law that they refer to as exclusive contracts, and legal judgment is based on evidence. For the public and industry who are feeling tired from the seven-month conflict, the situation should be resolved through a rational and objective judgment process. If everyone skips the convincing judgment process and pushes ahead with independence, Newzins' declaration will inevitably remain a "rebellion even if it succeeds."

[Photo = OSEN]

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