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Byun Woo-seok tops the brand reputation of advertising models in November...2nd place is Lim Youngwoong.

2024.11.07 AM 09:04
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Byun Woo-seok tops the brand reputation of advertising models in November...2nd place is Lim Youngwoong.
Actor Byun Woo-seok topped the advertising model brand reputation in November.

Byun Woo-seok was named No. 1 in the big data analysis of November 2024 of the advertising model brand reputation released by the Korea Corporate Reputation Research Institute today (7th).

Advertising model brand reputation analysis analyzes the relationship between advertising model brands and consumers through big data reputation algorithms for brands at the top of brand reputation. Through this, it is possible to measure consumer relationships with advertising model brands, positive evaluation, media interest, and consumer interest and communication. ​

The Korea Corporate Reputation Research Institute measured 28,334,367 advertising model brand big data measured from the 7th of last month to November 7th using the participation index, media index, communication index, and community index through consumer behavior analysis. Compared to 30,585,924 advertising model brand big data in October, it decreased by 7.36%.​

Byun Woo-suk brand, which ranked first in the advertising model brand reputation, was analyzed to have a brand reputation index of 2,066,444, with a participation index of 212,410 media index of 227,557 communication index of 889,767 community index of 836,710. Compared to the brand reputation index of 1,416,656 in October, it was measured to be up 45.87%.

Koo Chang-hwan, director of the Korea Corporate Reputation Research Institute, said, "As a result of the analysis of brand big data in November 2024 of the advertising model brand reputation, Byun Woo-seok brand ranked first. In the link analysis of Byun Woo-seok's advertising brand, "Precious, Breakthrough, Donate" came out high, and in the keyword analysis, "Nonghyup Bank, Illum, Prada" came out high."

Following Byun Woo-seok, Lim Young-woong ranked second in the advertising model brand reputation, Ma Dong-seok ranked third, Black Pink ranked fourth, and Cha Eun-woo ranked fifth.

[Photo source = OSEN]

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