Smilegate is popular as a 'AGF 2024' story booth.

Smilegate's booth, which officially participated in the domestic subculture event "Anime X Game Festival 2024 (hereinafter AGF 2024), was successfully operated with more than 10,000 visitors during the event held on the 7th and 8th.

This year's Smilegate booth was composed of four zones: "Epic Seven," "Chaos Zero Nightmare," "Outer Plane" and "Love Lab by Stove," to welcome visitors. In particular, the exhibition space was separated by IP (intellectual property rights) and an "experiential booth" that utilized the characteristics and stories of each game was introduced to differentiate it from other booths. The space design and on-site event as if they were in the game caught the attention of subculture fans.

The user-friendly operation was also outstanding in consideration of visitors who were tired of waiting and watching for a long time. A separate "Smilegate Refresh Zone" was operated so that anyone could sit and rest, and hand warmers and fans were given to visitors waiting to enter the Smilegate booth.

Smilegate also presented more than 20 kinds of goods as gifts when experiencing all four exhibition spaces, including welcome goods provided to all booth visitors.

In addition, reflecting the opinions of users who suffered inconvenience due to lack of quantity of goods sold at AGF last year, it has also actively expanded the types of goods sold to 120 types this year.

Smilegate will also hold a follow-up event until the 15th to present goods packages through a lottery to users who uploaded a picture of their visit to Smilegate booth along with a hashtag.